I got this email yesterday.

Apparently, you can pay to get someone to review your apps. There is no end to the way people seek to make money on the iPhone.

It is true that I experimented with advertisement on admob a couple of days ago, but I wish the guy had taken his time and checked that we already have approximately 25 reviews (not 3), and that the reason he only saw 3 was because Apple only shows the reviews since last update on the iPhone.

What's the point of paying $40 for 20 reviews, when I got more than 20 reviews for free?

BTW. Reviews do not really help all that much. Ratings help occasionally. I must admit that I would be tempted to this, if it wasn't for the fact that there are promo codes that you can give away for free. I suggest doing that instead. You'll get more attention, the "winners" will think better of your product, their reviews (if any) will be non-biased, and some of the people you give them to actually provide you with useful (non-biased) feedback, that you can use to improve your product.

Thanks for undermining Apple's review system. I am sure both Apple, its users, competing developers, and even all the developers that pay money for your reviews are pleased.